Cookie Policy
Last updated: 12 April 2026
1. What cookies are
Cookies are small text files that a website stores on your device so it can remember things about your visit — for example, that you have accepted a cookie banner or are signed in.
2. What cookies we use today
The table below lists every cookie and browser-storage item tickety.tax currently uses.
| Name | Category | Purpose | Duration |
|---|---|---|---|
tickety_consent | Strictly necessary | Stores your cookie consent choice (accepted or declined) | 1 year |
tickety_utm | Marketing | Stores campaign attribution parameters (sessionStorage, not a cookie) | Browser session |
_ga | Analytics | Set by Google Analytics 4 to distinguish unique visitors | 2 years |
_ga_* | Analytics | Set by Google Analytics 4 to maintain session state | 2 years |
_gid | Analytics | Set by Google Analytics 4 to distinguish unique visitors within a 24-hour window | 24 hours |
_fbp, _fbc | Marketing | Set by the Meta Pixel to measure ad performance on Facebook and Instagram | 90 days |
_gcl_aw, _gcl_au | Marketing | Set by the Google Ads tag to measure ad performance on Google | 90 days |
We also use Vercel Analytics, a privacy-friendly, cookieless analytics service that does not set any cookies or store personal identifiers.
3. Categories of cookies
- Strictly necessary. Needed for the site to function, including recording your consent choice. Under the Privacy and Electronic Communications Regulations 2003 (PECR), these do not require your consent.
- Analytics. Google Analytics 4 helps us understand how visitors use the site (page views, interactions, device information). GA4 cookies are only set if you click Accept on the cookie banner. Data is retained for 14 months.
- Marketing and advertising. The Meta Pixel and Google Ads tag help us understand which adverts bring people to the site. These are only loaded if you click Accept on the cookie banner. If you decline, no marketing or analytics cookies are set.
4. Consent
When you first visit the site, a cookie banner asks whether you accept non-essential cookies. If you accept, we load Google Analytics 4, the Meta Pixel and the Google Ads tag. If you decline, only strictly necessary items are used. Your choice is stored in the tickety_consent cookie for one year.
5. How to reject or delete cookies
You can change your mind at any time by clearing the tickety_consent cookie in your browser settings — the banner will reappear on your next visit. You can also control cookies directly in your browser; most browsers let you block or delete cookies on a per-site basis. If you block strictly necessary cookies, parts of the site may not work.
6. Updates to this policy
We will update this policy as the site changes. The “last updated” date at the top of this page will always reflect the current version.
7. Contact
Questions about cookies or privacy? Email privacy@tickety.tax. You can also read our Privacy Policy.